Pasquelle Rotella

Pasquale Rotella is the founder and CEO of Insomniac Events, the world's largest dance music and experience company. He was born on August 8, 1974, in Glendale, California and grew up working in his parents' Italian restaurant in Venice Beach. He attended his first underground warehouse party in Los Angeles in 1991, falling in love with rave culture. He started Insomniac in 1993, organizing small underground warehouse parties for a few hundred attendees. He created Electric Daisy Carnival (EDC), growing it into a massive international festival—most notably holding its flagship event in Las Vegas with hundreds of thousands of attendees. He expanded Insomniac to produce events like Beyond Wonderland, Nocturnal Wonderland, Bassrush, and Dreamstate, alongside managing major nightclubs.